Retailers, manufacturers and service providers reach their shoppers more successfully with GS1 Germany. Our services include training, consulting, services and studies & insights relating to the shopper experience. We have been connecting retailers, manufacturers and shoppers neutrally and competently for more than 20 years. So that your shoppers love you.
How does the customer see retail? What makes them prefer certain products? And how can retailers and manufacturers benefit from this? The right answers to these questions may change over time. What remains the same is our claim of how results for retailers and manufacturers can be permanently optimized through shopper orientation and focus - always from practice for practice.
In the Certified GS1 Category Manager® course, you will get in-depth knowledge you need to implement effective and efficient category management. The extensive training covers everything from the methodology, real-life case studies and practical simulations in interactive modules.
The training gives you an understanding of the ECR standard 8-steps process and the importance of a common language for all parties within the CM process. You will learn how to deliver growth opportunities for your company and how to optimise the tactics at the point of sale in order to increase customer satisfaction and loyalty.
Success starts with looking and listening.
We support you in your projects and processes with our know-how and experience: we give you a helping hand and accompany you so that your projects are not just theory, but are actually implemented.
Because doing it yourself is sometimes not that easy.
No matter what challenge you are facing - we are happy to lend a hand.
Our experts will support you with many years of practical experience and a hands-on mentality.
Do you have questions about the shopper experience or would you like individual advice with an offer tailored to you by our team of experts?